Building a 5-Star Reputation
Turn great service into glowing reviews and loyal residents.
Join Us Virtually
Event Details
In today’s highly competitive property management landscape, reputation is one of the most powerful differentiators a community can have.
In this course, national speaker Michelle Molinaro helps onsite teams and leaders take a proactive, intentional approach to building a reputation that residents notice, trust, and share.
Learning Outcomes
Participants will learn how everyday decisions, interactions, and service moments directly shape public perception—and how those moments drive resident satisfaction, retention, and referrals.
This session also explores creative and effective ways to use QR codes to generate more authentic and impactful social media reviews.
Most importantly, attendees will gain practical, real-world techniques to empower front-line teams to confidently and professionally ask for reviews in a natural, resident-friendly way that actually works.
Why Should You Attend?
There’s no better time than now to raise the bar. In a competitive, fast-moving market, your reputation is shaped in real time through every resident interaction. This session challenges you and your teams to take full ownership of the resident experience and turn everyday service into lasting impact.
You’ll leave with practical, ready-to-use strategies to elevate service standards, build stronger trust, and transform ordinary communities into places residents are genuinely proud to call home and eager to recommend.
Who Should Attend?
- Leasing Professionals
- Trainers and Marketing Teams
- Property Managers and Assistant Managers
- Customer Satisfaction Team Members
NAA Credential Holders
Those that successfully complete this course will receive one (1) continuing education credit for National Apartment Association (NAA) designations.
Questions?
Should you have questions about this course, please do not hesitate to contact education@njaa.com and a member of our team will be more than happy to assist you!