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5 Easy Steps to More Leases and Closing with Confidence!

Turn prospects into residents with confident closing skills.

Tuesday, July 14, 2026
10:00 AM - 11:00 AM (EDT)

Join Us Virtually

Event Details

In today’s very saturated market, closing the deal becomes harder and harder.

Join national speaker Michelle Molinaro for a fun, interactive and educational hour of learning to equip leasing professionals with the skills and strategies needed to convert prospects into a new resident.

Learning Outcomes 
  • Objections are part of leasing and part of why someone may or may not lease.  This will give you tools to overcome almost anything.
  • These tailored closing techniques are geared specifically to apartment selling only.
  • Building value beyond price.
  • Body language and buying signals. 
  • How to “word” asking for the sale in a very non “pushy” way and how to create urgency without sounding cheesy. 

Why Should You Attend?

If you want to separate yourself from all other average leasing professionals by being a top performer, this is for you. Attending this seminar will give you practical (and fun) ways to connect with total strangers both on the phone and in person. Rapport building is 90% of sales and connecting with strangers can be odd and awkward- this seminar will show you how in an uplifting and energetic way that will naturally lead to more leases. If you want to boost your conversion rates, increase occupancy and strengthen your closing skills.

Who Should Attend?

  • Leasing Professionals
  • Assistant Managers
  • Property Managers

NAA Credential Holders

Those that successfully complete this course will receive one (1) continuing education credit for National Apartment Association (NAA) designations.

Questions?

Should you have questions about this course, please do not hesitate to contact education@njaa.com and a member of our team will be more than happy to assist you!